The 116th Street Festival, recognized as the largest Puerto Rican festival globally, will be broadcast live for the first time by PIX11 during its 40th anniversary celebration. This historic broadcast, scheduled for Saturday, June 7, from 2-4 PM, will feature performances by prominent Latin music artists including Luis Damon, Frankie Negrón, and Tito Puente Jr., transmitting the event's vibrant energy from El Barrio to viewers throughout the Tri-State Area. The festival spans Third Avenue from 106th to 122nd Streets in East Harlem, serving as a testament to the area's rich cultural heritage and community spirit.
Hosted by PIX11’s Vanessa Freeman and Nelson Figueroa, the coverage will extend beyond musical performances to include a special segment on the history of Puerto Ricans in El Barrio. Michael Schwartz, Director of Sales at PIX11, emphasized the station's commitment to celebrating New York City's diverse cultural landscape through this live broadcast. Chris McDonnell, Vice President and General Manager of Nexstar Media’s New York City Operations, highlighted the importance of community engagement and the honor of participating in such a significant cultural milestone. The event's significance is further underscored by its support from major sponsors including JPMorgan Chase, CheapOair, and Con Edison.
Ralph Paniagua, Managing Director of 21 Events, expressed excitement about showcasing Puerto Rican talent and traditions to a broader audience, reinforcing the festival's role in promoting cultural pride and unity. This live broadcast represents a unique opportunity for viewers to experience the 116th Street Festival's excitement and cultural richness remotely, further bridging the gap between El Barrio and the wider community. The initiative marks a pivotal moment in media representation of cultural events, allowing the festival's celebrations to reach homes across the region while commemorating four decades of cultural preservation and community gathering in one of New York City's most historically significant neighborhoods.
